Wired PR Works by Barbara Rozgonyi

Real-izing Your Virtual Identity

Katie Anchors a Vlogcast (and the CBS Evening News)

Posted by barbararozgonyi on September 6, 2006

We Are The Media reports Katie Couric’s blogging with text and video. If you’re looking for something to do this afternoon, register and comment on what she wore last night. Embedded within the CBS News site, Couric & Co is one of three blogs to enliven a typical major broadcast web interface. Katie’s bio charts her accomplishments, including raising $27 million for charity. That’s a pretty impressive statistic. You go, girl!


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