MTN News | Ezine Article | Reality Show PR | Marketing with Case Studies
Posted by barbararozgonyi on May 30, 2007
This article went out to our MTN News ezine subscribers today . . .
Reality Show PR: Marketing with Case Studies
Take your prospects behind the scenes with client case studies: all ready and made for marketing
by Barbara Rozgonyi, founder of CoryWest Media and Public Relations Expert When clients want to know what you do, invite them into a behind-the-scenes reality show. Giving them a play-by-play of how your business impacts lives gives them a better appreciation of how to work with you. Talking about how you make your client’s lives or businesses better is much easier when you can use a case study. And, having a format makes it even easier.
Here’s how to make your product or service come alive using the S-A-R method. Read “Reality Show PR: Marketing with Case Studies” at the CoryWest Media site.
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